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  • Brand Guidelines

    Worthington W Brand Guidebook

    These guidelines are intended to ensure that the district brand is articulated in a consistent and approved manner. They are a source of guidance and insight for creating communications that engage and inform our key partners while reinforcing a consistent brand message to our community. Each time the brand is represented correctly, it gains strength. Conversely, with each incorrect use, the brand loses equity.Think of the guidelines as a framework for creating strong and effective communications that:

    • Reinforces our athletic brand positioning and graphic identity
    • Helps create a consistent experience across all communications
    • Creates a unique, ownable and differentiated look that stands out from other schools

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